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Cluster promotion

Clusters offer a particularly good chance to create a unique competitive advantage and thus strengthen local businesses and attract external investors. However, while the emergence of a cluster is usually driven by the invisible hand of the market, leveraging and deepening cluster advantages requires a collective effort that is often not easy to launch. Trust among local firms is often weak, and it takes some effort to convince them of the benefits of collective action.

mesopartner can help you to initiate and sustain a collective upgrading effort in your cluster. We have developed robust tools that help to overcome initial resistance, generate quick wins and move towards the formulation of a shared strategy.

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